Social Media: Making Them Work For You

As the world prepares to enter the next decade and new technologies are formed, chief visibility officer for ThinkInk, Vanessa J. Horwell examines how social media are changing the face of communications. She describes how companies can utilize this resource in a positive way, or how "tweeting" inappropriately can hurt a business. Horwell also explains that in order to continue to prosper in the next decade, it is time for companies to become familiar with all that social media has to offer.

Read the Vanessa J. Horwell interview.